UNWRAP THE GIFT OF LAGOS
CREATIVE BRIEF
WHAT UNWRAP THE GIFT OF LAGOS MEANS…
Utilize paper to embody the charm of wrapping paper and inspire the holiday spirit. This technique will captivate customers and invite them to discover the gift of LAGOS.
KEY BRAND OBJECTIVE:
Use LAGOS brand colors as the color palette, not only as backgrounds but also in wardrobe to further drive brand awareness.
PRINT MARKETING
DIRECT MAIL ACQUISITION PIECE
The below mailer was created as a customer acquisition piece. This mailer has consistent messaging with the print collateral above.
